Find your fit,
Faster.
Sharpen your proposition. Nail your positioning. Turn confusion into conversion.A two-week sprint to build you biggest growth lever.
Ever feel this?
That you're explaining too much?
That you're losing prospects who don't get it?
That you're story shifts depending on who's telling it?
That you're growth channels drying up?
It's not a sales problem.
It's a positioning challenge.
Let's fix it.
Positioning is how you win.
Get it right and everything gets easier. Clearer message. Aligned team. Faster sales.
This isn't branding fluff. It's a growth system.
The feeling...
A customer-driven brand strategy.
There is more to growth than performance. Unlock it with a strong identify. A story that connects. Products that matter. Create siomething that grabs hearts, minds and wallets.
50+ brands positioned for scale, expansion & IPO. 300% engagement increase in recent brand projects. 25+ brands supported to enter 12 key countries.
A data-driven growth plan.
Focus. Ruthless prioritisation. Cross company collaboration. Data-driven experimentation. Fast iteration. Big results.
10× revenue growth for Plentific. 25% increase in checkouts for Yacht Week. +10,000 deal flow boost for Forward Partners VC.
A lean, execution-driven team.
Build strong, lean teams that move fast. Hire, train, and empower people who get it. Supplement them with flexible talent, automation and AI for better cost, pace and quality.
100's of team members recruited, trained and empowered. 50% CTS reduction with automation at Plentific. 30% drop in acquisition cost on average with introduction of AI.
Your customers love you.
They get it instantly. Your product feels made for them. They buy faster and stick around longer.
Your teams get it.
No more confusion or mixed messages. Everyone knows the story and pulls in the same direction.
Your company hums.
Higher conversion. Lower CAC. Higher LTV. A system that can scale. Growth becomes predictable, not a shot in the dark.
There IS a systematic way to find fit.
This is the fast, focused two-week sprint you need to find your fit.
Find your strongest opportunities.
We audit your internal clarity and alignment, then dig into your customers, competitors, and market. We review your site, sales calls, and data to uncover your best smart bets—ranked by risk and reward.
Sharpen your story.
Focused, collaborative workshops to align your team and clarify your story. Together, we define your edge and craft messaging that cuts through — simple, clear and compelling.
Build a positioning engine.
Turn positioning into a repeatable system your whole team uses to align sales, marketing, and product. Bring it to life with a homepage wireframe rebuild. This is how you scale clarity and keep growth moving.
Two weeks. One story. Zero fluff.
Hey, I'm Jared, ex-CMO, founder and VC growth leader. I've worked with 100's of leaders to find their fit and accelerate their growth. Work with me and my team to find yours. Book a chat to learn more, or learn more about our free assessment below.
The positioning sprint helped us to increase our conversion rate by 30% and our revenue by 50% in just a year. The team is more aligned and we've got a clear path for growth.
Not sure if positioning is your problem?
A short, sharp conversation on where your messaging could be working harder — and where you're already winning. 30 minutes. No sell. All signal. What we might uncover:
FAQ
Can't find what you're looking for? Drop me a note: hello@jar4d.com
Will this improve our conversion rates?
That's the aim. If you're maintaining your focus on the same customer segment, clearer messaging will help. If you're shifting your focus to a new one, you'll need to consider your wider sales and marketing strategy to make it make the most of it.
How much time will it take?
Total time is typically around two to three weeks. It really depends on your team's availability to produce required inputs, meet and provide feedback on the outputs we create.
How much time will you need from us?
Typically, we need two three hour workshops with the team as a minimum and follow up sessions with department heads and leaders of the business. The work can be completed in two weeks, but that's dependent on your team's ability to invest the time.
Who should I bring to the workshops?
Leaders of the business, plus sales, marketing and product are non-negotiable (landing this takes alignment, after all). Other subject matter experts are also helpful, but the group shouldn't be more than 6-7 from your business to make the most of it.
What does it cost?
Cost is based on the complexity of the project. Typically, larger and more mature companies have deeper strategies, more products and personas to consider. There's also a wider set of stakeholders that will need engaging to make sure that this lands and is useful. Prices range from £7500 - £20,000.
Do you talk to our customers?
It's a great tactic, and hugely important for teams. We trust that your sales, marketing and product teams are already doing this on a weekly basis, and leverage their insights. Doing this directly would be slow, expensive and shift ownership away from your teams, which would prevent it from landing as well and ultimately it being integrated into your operations.
What do I get?
In the discovery phase, you'll get a report that combines internal insights from a discovery questionnaire; a summary report of customer insights, competitor mapping and buyer trigger analysis. In the development phase, you'll get a proposition and position for your key persona, plus internal alignment on what really matters to your success. Finally, in the delivery phase, you'll get a messaging framework, broken down through the customer journey, a wireframe of your homepage or a landing page, and an an action plan for embedding the outputs, cross campaigns, channels and functions.
Will you rewrite our website? Our sales journeys?
Not in this exercise. But we'd love to keep working together with your teams to embed the thinking and deliver what you need, based on this great foundation.